As of October 2022, over 60% of people are mobile and tablet users. This means that the majority of the population prefers to use mobile phones and tablets over desktop computers. With the rise in the number of mobile users, their demand for mobile applications also increases.
“There’s an app for everything” is a common saying today, but the app market is highly competitive, and most apps are quickly discarded by users as they fail to engage and retain their customers. Mobile App Testing is vital to ensuring that the app design is actually viable. In order to retain user interest, the app shouldn’t be clunky and difficult to use. Hence, it’s important that developers make the app user-friendly and check functionality by running Mobile Usability Tests prior to deployment.
Carrying out mobile app testing can be a difficult task. Rather than having teams waste time learning technologies from scratch and reinventing the wheel, utilizing mobile app testing services is far more efficient. However, mobile app testing services are diverse and varied. This guide explores what needs to be taken into consideration when choosing a mobile app testing service for an application.

Why do companies use Mobile App Testing Services?
Some of the challenges that lead companies to employ Mobile App Testing Services are:
1.Time: Mobile app development is a highly time-intensive process, and a small team of QA would have to struggle and rush to test the mobile application thoroughly. It can be very difficult to learn new technologies on the fly and test all aspects of an application without the aid of a mobile app testing service to keep track of everything and provide tools to ease the testing process.
2.Budget: Using paid mobile app testing tools can actually help save money. Individually purchasing certain tools or paying employees to work overtime to reinvent the wheel to test an application can be far more costly than simply subscribing to a mobile app testing service for the duration of the project.
3.Experience and Skill: Developers may not have the experience or skill required to test all aspects of an application cleanly, and hence there is a need to build a team of QAs. With the aid of mobile app testing services, you can skip recruiting, building, and managing an in-house QA team.
4.OS/Devices: There is no feasible way to test across the multitude of OS and mobile devices available without a Mobile App Testing Service. Few businesses have the resources or budget to purchase real devices and configure them with various functionalities and operating systems. Utilizing testing services to conduct these kinds of tests is more realistic.
5.Automation: Many mobile app testing services make automation testing much easier by providing access to better automation testing tools and integration with various CI/CD tools and test automation frameworks, allowing developers to test smoothly and deploy their mobile applications.

Why choosing the right Mobile App Testing Services is important?
Mobile app testing requires sophisticated technologies, which could be highly expensive. Conducting tests across many OS-device combinations, carrying out automation testing, and other specialized tests for individual applications can seem like a constant uphill battle. Thankfully, there are many mobile test service providers on the market that can help.
Unfortunately, the fact that many mobile app testing services are available can also make it difficult for teams to choose the service best suited to their mobile app. In order to choose the right service, it’s critical for the team to draft out a list of criteria that the service provider must cater to. For example: Testing across real devices can be one requirement, and integration with a specific CI/CD platform may be another.