The Global Carbonated Soft Drink Market size was USD 221.8 billion in 2020 and is expected to register a CAGR of 4.9% through the forecast period. Carbonated soft drinks are aerated drinks with no or negligible alcohol content, manufactured using plain water, caffeine (only in cola-flavored sodas), high-fructose syrup, natural sweeteners, sugar substitutes, artificial flavors, coloring agents, and preservatives. These soft drinks offer a slightly acidic taste, with a pleasant tingling sensation due to the fizz. Manufacturers have been experimenting with these carbonated beverages, infusing them with a variety of fruit flavors, most commonly lemon, orange, and mango, to enhance their taste and increase the customer demand. The most popular soft drink brands consumed worldwide are Coca Cola, Pepsi, Mountain Dew, Sprite, and Monster.
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The global carbonated soft drink market is projected to gain immense traction in the coming years, given several factors favorable for market growth. The constantly surging demand for carbonated soft drinks among the younger generation, increasing demand for processed beverages and foods, the introduction of craft beer and sparkling water in enticing flavors, and the rising purchasing power of consumers act as the key propellers for the global market growth over the estimated timeframe.
The growing awareness about health, increasing prevalence of lifestyle-induced diseases like diabetes and obesity, rapid adoption of fitness practices, and the rising initiatives to promote health fitness have triggered the demand for sugar-free, zero-calorie carbonated energy drinks, such as the Coca Cola Diet Coke, Red Bull, and Monster. The escalating sales of premium soft drinks, including craft beer and seltzers, in innovative flavor combinations, rising demand for iced carbonated beverages like iced tea, and the growing demand for soft beverages flavored with exotic fruits and ingredients, with aesthetically appealing packaging designs, have further propelled the growth of the global carbonated soft drink market. The expanding workforces and the surging demand for ready-to-drink and functional beverages, especially among sports professionals and fitness enthusiasts are the other crucial factors accountable for the global market growth.
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Market Overview:
All enterprises involved in the processing, packaging, and distribution of raw food materials fall within the food and beverage sector. Fresh and packaged meals, as well as alcoholic and nonalcoholic beverages, are all included. Apart from drugs, this industry touches every product designed for human consumption.
As a result of the current economic depression caused by the Covid-19 outbreak, consumers are seeking to save as much money as possible. Consumers are doing so in a variety of ways, including buying more generic things and cooking their own meals instead of going out. As a result, food processing companies are getting more creative in order to reduce the cost of goods sold, attract more customers, and increase profit margins.
Obesity has a tremendous impact on the global food and beverage industry. The desire for healthful foods has grown, as has the demand for more detailed nutritional information. Companies have responded by launching lower-calorie foods and tightening control over how their brand is viewed in response to both of these changes. Companies want to be viewed as a healthy brand, thus they support activities that indicate this, such as youth sports. There has even been talk of levying a tax on foods linked to obesity to deter people from eating them.
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Some of the Leading Market Players Are Listed Below:
- The Coca Cola Co.,
- PepsiCo,
- Parle Agro,
- Danone SA,
- Asia Brewery,
- Monster Beverage Corp.,
- Red Bull GmbH,
- Nestle SA,
- Dr Pepper Snapple,
- The Kraft Heinz Co.
- Others
Market Segmentation:
By Type
- Standard
- Diet
- Fruit-flavored
- Others
By Flavor
- Cola
- Fruit-based
- Others
By Distribution Channel
- Convenience Stores
- Hypermarkets Supermarkets
- Transport Terminals
- Food Service Outlets
- Online Stores
- Direct-to-Consumer
- Others
The report is written with the aid of industry analysts, market segmentation, and data collection in order to assist readers in making profitable business decisions. The report includes a comprehensive database of technical and product advances. It also provides information on growth rates and market value, as well as a thorough examination of niche market segments. The report provides strategic advice to newcomers and existing businesses about how to make profitable and well-informed business decisions.
The Carbonated Soft Drink market has been segmented into key regions of the world and offers an analysis of growth rate, market share, current and emerging trends, production and consumption ratio, industrial chain analysis, demand and supply, import and export, revenue contribution, and presence of key players in each region. A country-wise analysis of the market is offered in the report to gain a better understanding of the regional spread and progress of the Carbonated Soft Drink market.
The global Carbonated Soft Drink market is segmented into:
- North America (U.S.A., Canada, Mexico)
- Europe (Italy, U.K., Germany, France, Rest of Europe)
- Asia Pacific (China, India, Japan, South Korea, Australia, Rest of APAC)
- Latin America (Chile, Brazil, Argentina, Peru, Rest of Latin America)
- Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)
Key Questions Addressed in the Report:
- What are the dominating factors that are influencing the growth of the industry?
- In the forecast period, which market segment is expected to rise the most?
- What are the risks and challenges that the industry is facing?
- In the coming years, which area is projected to dominate the market?
- Who are the major players in the market? What kind of strategic business plans have they made?
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