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WHY JORDAN 4 OREO SUCCEEDS

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If Nike starts investing huge amounts of money in its product, then you still have to pay attention to this product!

About six months ago, one of the brand's models was released at the Nike Soho store in New York. It is noteworthy that the entire area, namely 55,000 square feet, was devoted only to the latest Nike Epic React Flyknit model.

Mark Parker, who holds a senior position jordan 4 oreo at Nike, said that this model is "a revolution in modern cushioning" and the future of React technology is very bright and promising.

 

What exactly is React technology? Why does Nike have such serious plans for it? As the brand explains, React is a foam capable of providing comfort and delivering 20% ​​more cushioning than any other shoe.

Also, the technology has a special stability, due to a completely new composition. Nike plans to make React replace Lunarlon, which appeared back in 2008.

And how do these shoes feel on the foot? I have already run about 30 km in the Nike Epic React Flyknit. As promised by Nike, the foam is soft, but not so much that I was surprised by it as well as the advertising of the model itself.

 

 

Not to the fact that this is directly bad, but this technology has not gone far from lunarlon. During serious races, the model shows itself very decently and these 20% about which they just mentioned are felt.

If you try the model in the role of lifestyle, then there may be some difficulties with the selection of outfit. Perhaps the simple design is to blame.

However, Nike has long had a serious competitor - Adidas Ultra Boost. The silhouette appeared in 2015 and conquered the whole world.

By the way, if we compare the two models with each other, then with the naked eye one can notice a rather obvious similarity.

Okay, similar weaves, but the decision to make an almost identical heel counter, with foam protruding beyond the edge of the sneaker, suggests that when creating the React silhouette, the guys from Nike looked at UltraBoost.

In my opinion, the Epic React Flyknit does not provide a light feel that will help your every step when running.

The size 10 Nike Epic React shoes weigh 240g, while the Ultra Boost is 327g, and if you take both pairs in your hands, the difference in weight will be very easy to notice. Here Nike managed to bypass Adidas.

No matter how Nike tries to make React a revolutionary technology, so far the company has not been impressive. Perhaps the Vapormax and especially ZoomX technologies, which featured the Nike athlete

who won the two-hour marathon a year ago, jordan 4 oreo should have been better developed. In my opinion, any sneakerhead would be much more interested in experiencing a completely new technology, and not just a modification of the old Lunarlon.

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